Not too long ago, we came across Visual.Supply, a Dropmark collection turned microsite. Its contents are a vast collection of visual inspiration, everything from web design to alluring workspace setups. After perusing their findings, we reached out to Visual.Supply’s creator and lifelong learner, Karl Fernandes, to discover more about their role as a product designer and how they find inspiration on and offline.
What inspires you?
Oh, plenty of things! As a designer, there’s no dearth of inspiration.
I admire well-designed magazine covers, film posters and illustrated childrens’ books. I watched Shogun last year and was blown away by the cinematography and title design (for which it won an Emmy). I love everything Christopher Nolan and Denis Villeneuve create. Although I enjoy CRPGs, I’ve been playing Dredge these days, and it’s clear to me that a lot of love and care went into making a video game like that.
I live very close to the beach in a tiny village in Goa, so almost every weekend, I take walks with my wife or build sandcastles with our three daughters. There’s just something about the gentle sea breeze on my face and the sand in my toes that resets my brain and prepares me for the coming week!
I also had the privilege of visiting Copenhagen in mid-2023 and immediately fell in love! It’s such a beautiful city that inspired me for weeks. Copenhagen also reignited my interest in Scandinavian industrial and interior design.
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You’ve identified as a specialized generalist that is “…still just getting started.” Can you tell me about your approach to design?
I’ve realized that the more I’ve grown as a designer, the more there is to learn—in design and in life. So, I strive to be a generalist as much as I can while aiming for mastery of a few skills that help make me and my work unique.
The “still just getting started” line comes from a beginner’s mind perspective. I try to set aside all preconceived notions and biases when I begin each new project. I’m also an evangelist for thinking and synthesizing from first principles. Together, these two philosophies help ensure I not only design the thing right but also that I’m designing the right thing.
As far as the actual process goes, there’s no secret sauce. My go-to framework for product design within tech is the Zendesk Triple Diamond.
What’s one thing you wish people understood more about product design?
I design products primarily within the enterprise space, so much of my product design practice involves understanding the domain, problem space, and customer needs.
…the more I’ve grown as a designer, the more there is to learn—in design and in life.
Product design isn’t about Figma, Sketch, or your tool of choice. It isn’t about creating prototypes or polished mockups of apps or websites—those are all means to an end. Product design is problem-solving: figuring out what needs to be built or improved, making assumptions for solutions grounded in data, validating those assumptions, and thus de-risking the final solution as much as possible so that the business is best set up for success.
How does Dropmark fit into your workflow?
I firmly believe the best way to improve your craft is to begin curating and studying well-designed things. Dropmark serves as a repository of everything that inspires me as a designer. It’s been an essential part of my workflow since 2016.
I use Dropmark during the design discovery phase to reference mental models, UX interaction patterns, and best practices while I ideate. I also use it for inspiration during the visual design phase and maintain Visual.Supply for this purpose.
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How did Visual.Supply start for you?
It started as a side project when I began my design journey, collecting cool stuff from Dribbble, Behance, design galleries, blogs, and CSS awards sites. At some point, I wanted to share these finds with the design community and realized that Dropmark supported custom domains. So, I hooked up that domain with my Dropmark account—I think that’s really awesome!
Today, I have hundreds of items I’ve saved over the years, organized via Collections for just about every aspect of product design—websites, landing pages, web and native apps, e-commerce patterns, and so on. I also save the little things like clever email copy, well-done information architecture, or illustrations done in a unique style. I even have a collection of interesting typefaces!
When I’m engaged in a specific aspect of design and need references, I just go into my Dropmark collection and get inspired. Every few months or so, I revisit these collections and keep them updated. I’ve chosen to make most of this stuff public on Visual.Supply so I can point people to it if necessary.
On the personal front, I use Dropmark in myriad ways. My family is moving to a bigger apartment, and I’ve been using Dropmark to save all kinds of interior design inspiration. I’ve also been planning a new home office for the new apartment, so there’s a collection of desk setups from YouTube, Instagram and Reddit that I’ve been curating. I also have a ginormous “Wishlist” with all sorts of products that I one day hope to own. I’ve chosen to keep these collections private for now.
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Lastly, just for fun: What’s the most fun/weird/interesting thing you’ve Dropmarked recently?
I have a few. As an introvert, I’ve found this illustration very useful while preparing for 1:1s with my manager. I also constantly reference which type of data visualization to use while designing dashboards. Finally, I have this very comfy-looking floor sofa bed that I intend to buy for my home office.
Thanks again, Karl! Be sure to check out Visual.Supply for some well-curated designspiration. You can also check out their website for more about them and their design ethos! We had such a delightfully inspiring conversation that we’ve already started our own interior design wishlist. ☺️
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